Lessons On OTT, a B2C Model
In these changing times, students are more driven towards using a mobile phone for every purpose. The world is at the fingertips and a student can get access to any information from anywhere. This reduces the chance of visiting a library and searching for the data. A mobile phone, hence can be used for a number of such purposes. What makes the information easily available is mobile applications. Every mobile app has a unique feature that offers its own set of services. 5 MANTRA has identified the potential and has come out with such a solution.
Students can have personalized teaching on the OTT platform. 5 Mantra stores the content on its exclusive server and the subscribers/students can access the same on a subscription basis. While some digital education companies boast of their content and price it abnormally, 5 Mantra has considerably brought down the price to reach the poor and the underprivileged.
This B2C model of 5 MANTRA is aimed at the students following different State syllabi, where as the existing digital content companies are targeting only the CBSE students.